Let’s take a closer look at what each EC site is!
Although Amazon is a mall EC, it can also be considered a stand-alone EC due to its marketplace-type characteristics. If it is a single EC, it will be the top sales in Japan.
The company’s efforts to strengthen its product lineup, including a focus on PB products developed in cooperation with major domestic manufacturers, have been successful.
Yodobashi Cameras’ e-commerce site caters to consumer electronics and home appliance sales. Its services that leverage the strength of its logistics infrastructure, such as “Yodobashi Extreme,” which delivers products in as little as two and a half hours, are well-received.
Like Amazon, ZOZOTOWN is also a marketplace type, so it is ranked here as well. Their stores with PayPay Mall are contributing to the expansion of the customer base.
Bic Camera’s EC division sells consumer electronics retailers and home appliances. In 2020, Bic Camera is promoting the cooperation between electronic shelf tags in stores and EC. The electronic shelf tag can display the number of EC reviews and ratings, and the company is working to integrate its stores and EC.
UNIQLO’s online store is provided by Fast Retailing, a major fast fashion company. UNIQLO is also known as a successful example of omnichannel that smoothly integrates its physical stores and online channels.
The EC department of PC maker is Dell. It is the largest manufacturer’s direct sales site in the world. In addition to ordering PC equipment online, users can also find comprehensive information on PC products, the latest news, and more.
Oisix La Daichi is a major food shopping site. Under the philosophy of “creating and expanding the future of food,” Oisix la dai offers a comprehensive range of food-related services, including regular deliveries of food ingredients and sales of meal kits.
This online store of Dinos Cecile is a catalog retailer mail order. It offers a comprehensive product lineup centered on clothing and daily necessities.
Well-known for its TV shopping channel, Japanet Takata is notable for its use of video on its site. In addition to videos that introduce each product, the site also includes video content that guides users through its services and answers their most frequently asked questions.
This is an e-commerce site for home appliance sales. Most recently, the company collaborated with Rakuten, posting campaign notices on the top page of the Rakuten Ichiba website to attract customers to its real stores.
It seems that such mutual attraction of customers on the instore and the Web is making a great contribution to the EC business.
Senshukai operates Belle Maison. The Senshukai Group also includes Iihana.com and Uit Web Store.
SKY PerfecTV!
is a mail-order site of the shop channel familiar with TV shopping that can be viewed via cable TV.
ASKUL, a corporate equipment mail order site. LOHACO for individuals is also popular for its high PB design.
An EC site for PC sales. It is also a distributor of Iiyama brand monitors.
An online supermarket operated by Ito-Yokado, which is a major supermarket chain. It recently underwent a major renewal in July 2020 and now offers pickup and delivery service.
This is the e-commerce site of one of Japan’s largest camera specialty stores.
This is an EC site for home electronics sales. It is promoting efficient reform of its EC business by integrating its stores and the Internet.
Nitori
, a furniture and sundries retailer, is performing well due to rising demand for in-home consumption as a result of the 2020 Corona Disaster.
QVC’s
online store is known for being one of the largest TV shopping stores in the world.
An e-commerce site for clothing sales operated by Belluna, a fashion catalog mail-order company.
The official online shopping site of Iris Ohyama.
An apparel e-commerce site that develops multiple popular brands such as Journal-Standard.
An e-commerce site for cosmetics. Their app allows users to receive a free personal analysis.
An apparel e-commerce site that helped develops 23 wards in Tokyo.
An e-commerce site for catalog retailers for Nissen. They develop and offer products in a reasonable price range.
This is an e-commerce site centered on fast fashion.
This is a mail order site for women’s fashion.
Third Wave operates as a PC specialty store “Dospara” that offers low prices and is also developing an e-sports business.
Seven-Eleven’s food e-commerce sales service. It offers a full lineup of meal kits, daily lunch boxes, and fresh foods.
Summary Table
Ranking | Company name | amount of sales |
1st place | Amazon Japan | 1,744.3 billion yen |
2nd place | Yodobashi Camera | 138.6 billion yen |
3rd place | ZOZO | 125.5 billion yen |
4th place | Bic camera | 1081 billion yen |
5th place | Uniqlo | 83.2 billion yen |
6th place | Dell | 63 billion yen |
7th place | Oisix Ra Daichi | 61.3 billion yen |
8th place | Dinos Cecile | 58.2 billion yen |
9th place | Japanet Takata | 58 billion yen |
10th place | Joshin Denki | 57.1 billion yen |
11th place | Senshukai | 49 billion yen |
11th place | Jupiter Shop Channel | 49 billion yen |
13th place | Askul | 48.6 billion yen |
14th place | Mouse computer | 47 billion yen |
15th place | Ito-Yokado | 45.2 billion yen |
16th place | Kitamura | 45 billion yen |
16th place | Yamada Denki | 45 billion yen |
18th place | Nitori | 44.3 billion yen |
19th place | MOA | 37.1 billion yen |
20th place | QVC Japan | 33.6 billion yen |
21st place | Belluna | 30.2 billion yen |
22nd place | Iris Plaza | 30 billion yen |
23rd place | Bay cruise | 28.4 billion yen |
24th place | Orbis | 25.7 billion yen |
25th place | Onward Holdings | 25.3 billion yen |
26th place | Nissen | 25 billion yen |
27th place | CROOZ SHOPLIST | 24.6 billion yen |
28th place | Magaseek | 24.4 billion yen |
29th place | Third wave | 23.5 billion yen |
30th place | Seven meal service | 23.3 billion yen |
